Why do we do what we do?

•  Cheetahs are predicted to be extinct in the wild within the next 10 years

•  Captive breeding programmes are unfortunately the only way to ensure the survival of the species

•  Hand reared animals are invaluable in teaching both adults and children the value of conservation. Direct contact with these beautiful creatures can remind everyone of the importance of protecting the magnificent heritage of our land

Cheetahs do not pose a threat to human life

When encountered on foot, a cheetah will look long and hard in your direction and then move off at great speed. They can, however, be aggressive under captive conditions and it is always advisable to handle them with care. A whack in the face with those long claws will not easily be forgotten.

Out attitudes and misconceptions about these species have led to their endangerment because many people deal with their fear by eliminating predators. Endangered species exist in low-population numbers and need intensive long-term management in order to survive. To get school groups involved will help to make this a race of survival and not extinction.

Wild species maintain healthy ecosystems, provide us with food, shelter, and clothing, benefit us economically and improve the quantities of our life by their existence.