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Conservation at Cheetah Experience

Juno: A Cheetah Experience cheetah

Dedicated to fighting for the future survival of the cheetah and other endangered and threatened species

In December 2016 cheetah population figures were revised, showing alarmingly dwindling numbers. As a result the cheetah is now very much facing a race for survival.


The best estimates put world population numbers at 7,100, down from around 100,000 in 1900. The cheetah is also now confined to 9% of their historical distributional range.

Due to the species’ dramatic decline, researchers are calling for the cheetah to be up-listed from ‘Vulnerable’ to ‘Endangered’ on the IUCN Red List of Threatened Species. Cheetah conservation projects need urgently to unite their efforts to reverse the declining numbers.


Cheetah Experience is dedicated to fighting for the future survival of the cheetah by focusing in particular on education and research.

At Cheetah Experience we strive to:

  • Ethically conserve the cheetah species and protect it from further endangerment or extinction. To educate and raise awareness amongst students and the general public of the dangers that the cheetah faces, along with the efforts that can be made to reduce these threats.

  • Advance knowledge about cheetah’s health, fertility and genetics through the ethical research conducted in our facilities.

  • Provide a safe sanctuary for rescued and retired animals or those that need special care.

  • Raise awareness of the vulnerability of endangered and threatened species through educational experiences we offer to visitors

  • Offer university internships and research opportunities to students, and work together with universities and other conservation projects to better understand the plight that the cheetah faces, and work towards the long term survival of the cheetah.

  • Provide local and international volunteers an unforgettable opportunity to work closely with cheetahs and other endangered and threatened species, contribute to the conservation of this precious species, and promote the conservation of the cheetah in their own communities.

  • Support future genetic diversity of the cheetah through DNA Testing and breeding in scientifically based ethical programmes. 

Find out how you can support

Cheetah Experience

and make a difference in our animals lives

Cheetah at Cheetah Experience

Some of our Achievements

Amongst a number of achievements we're proud of, we worked with a project in South America to assist in the relocation of several cheetahs needing new homes.

26 of our cheetahs have gone on to be a part of other ethical and responsible cheetah breeding projects and education programmes in South Africa. 


We are proud to have released our two cheetah girls, Rumi and Rae, in conjunction with the Askari Wilderness Conservation programme into a protected wild at Askari. The staff at Askari have done a wonderful job ensuring they were ready to live wild and free before releasing them from their boma. We are so excited to receive updates on their progress and success!

Follow their story -  Askari Wilderness Conservation Programme | Facebook




We work closely with other ethical and responsible cheetah breeding programmes and our cheetahs are all DNA tested and part of a Global Studbook. This enables us to carefully select which cheetahs to breed to enhance the next generations' fitness and diversity.


Watch this video to learn more about DNA testing > > >


The successful release of one of our cheetah 'Jasmin'. Watch  the video of her release > > >

Riana was a director at Ashia Cheetah Conservation and we have worked closely with them in the rewilding process of several of our cheetahs (Jasmin, Aero, Ivory, Catja) Ashia bought these cheetahs as we were financially limited, but we were able to assist Ashia in moving them to the protected wild at Kuzuku Lodge. Over 11 cheetahs from our project have gone on to be released into different reserves, 2 of the females became pregnant at Cheetah Experience prior to their release and gave birth to their cubs in the protected wild.

A pair of cheetahs at Cheetah Experience
A pair of cheetahs at Cheetah Experience

Responsible Wildlife Conservation

Cheetah Experience unreservedly condemns the practices of the canned lion/hunting industry. Canned hunting is the act of breeding wild animals for the purposes of being killed by trophy hunters. Hunters slaughter these innocent animals within an enclosed space where the animal has no chance of escape. The four lions we have at Cheetah Experience, Max, Acinonyx, Napoleon, and Anneka are all non-breeding.


We believe that it is our duty to educate the public on the canned hunting industry in South Africa, and discuss this awful practice in the educational experiences we offer to visitors, and the training and induction programme all of our volunteers go through.


At Cheetah Experience we do not condone cub petting/cub cuddling. When we do have juvenile animals at our projects, they are cared for by our experienced staff, with volunteers assisting in their care when required, and only after going through a training and induction programme.

Lions at Cheetah Experience

Learn more about

Education & Responsible Conservation at Cheetah Experience

Support Conservation in South Africa


Cheetah Experience is a non-profit organisation that does not receive government funding.

We rely on the generosity of our Global Volunteer & Intern Family, current volunteers and interns, sponsors and visitors

to our project, so we can continue to provide our animals with the best possible care.

Support Conservation

There are a number of ways you can support Cheetah Experience and our animals:

Donating online or sponsoring one of our animals, either for yourself or as a gift for a loved one 

Joining us in one of our Volunteer or Internship Programmes, where you'll get a once-in-a-lifetime opportunity to get hands-on experience taking care of our amazing animals!

Reasons for Hope

In South Africa all that cheetahs are left with are fragments of natural habitat. As a result wildlife reserves are fenced to guarantee limited human movement, cut down poaching and snaring and thus creating a safe space not only for cheetahs but all of our few remaining wildlife. The disadvantage of fencing is a limited gene flow. In order to prevent inbreeding cheetah individuals have to be swapped between reserves. 


This approach proves to be working as the cheetah population in South Africa is up to about 1,200 cheetahs, the third largest population worldwide. In fact, South Africa is the only country, worldwide, with an increase in wild cheetah numbers. (Excerpt from: Cheetah Matchmaking: Helping Big Cats Find a Mate; “Cat Watch” by National Geographic, February 21, 2017)

​The cheetah’s future may look dim, but conservationists are constantly working to lessen the decline in other areas/countries as well. In the early 1990s, for example conservationists began educating livestock farmers around Namibia about how to reduce cheetah/livestock interactions and teaching farmers how to avoid conflict through breeding schedules and the use of guard dogs to protect livestock as alternatives to resorting to the rifle.


These efforts, along with stronger enforcement of endangered species and anti-poaching laws and habitat restoration for the cheetah, have resulted in stabilised populations in Namibia.

Cheetah at Cheetah Experience
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